Supply Shock has been launched by Blockworks in collaboration with Pete Rizzo the Bitcoin Historian.
Bitcoin continues to be the leading crypto-asset. The retail interest and the institutional interest of individuals, banks and nation-states are driving today’s historic levels of BTC mainstream adoption. We also see a wave of new companies that want to expand the Bitcoin network and disrupt the ecosystem.
Pete Rizzo is the best person to guide this discussion, in our opinion. He has a remarkable talent and is among the most experienced and respected voices of Bitcoin.
Shock Supply Will cover everything Bitcoin. Rizzo hosts the show, which features interviews from the top builders and investors in the Bitcoin world. This brand provides a historical and unique perspective of Bitcoin.
“With Bitcoin continuing to dominate the cryptoasset markets, I’m excited to bring a more focused conversation to one of the most exciting fintech media brands,” Rizzo said. “With nation states and builders embracing Bitcoin, it’s a historic moment for the asset class. I’m excited to educate a new audience about what’s come before – and what’s in store.”
Rizzo, in addition to his podcast partnership, will be the editor of a future Supply Shock Newsletter and join our event talent roster. The upcoming Digital Asset Summit will take place in New York City, as well as future Blockworks Events. It also marks an exclusive partnership with Core DAO which will be the title sponsor of Supply Shock for its first year.
Blockworks’ legacy macro/crypto program, On The Margin will be discontinued with the launch of Supply Shock. The new show will then launch in the old On The Margin feeds.
Rizzo’s arrival at Blockworks was a moment of complete circle for me.
Rizzo, my hiking partner in 2021 and I discussed how Blockworks might become the leading editorial company it is now. Blockworks Editorial was launched not long afterward, thanks in large part to Rizzo. Together, we can build the future of Blockworks.
The House of Brands Strategy, which Blockworks launched to help accelerate our podcast brands and newsletters’ growth and success, is also reflected in this deal.
This model allows each brand to cultivate its unique audience, consisting of newsletter subscribers and podcast listeners, in order to build a sustainable and highly engaged audience. This approach has allowed Blockworks, in a media landscape that is historically challenging, to create a crypto-media business capable of covering the fastest growing industry on the planet.
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